Recently, I was helping a friend look up obituaries and we noticed that obituaries have transformed. They are no longer just facts about a person’s birth, death and final arrangements with a few accolades thrown in. No. Now, they are glowing tributes to the deceased that feature flowery descriptions of a life that might or might not have been lived. In other words, as with everything in our society, it is a competition set out to prove that “My dead relative is better than your dead relative.”
Hey, I am not against competition or the entrepreneurial spirit, so I have decided to start Over-The-Top Obituaries that will target grieving relatives and the not-yet-deceased who like to plan ahead. The customized obituaries will make mourners cry, smile and say, “I never knew he was such a good person!” or “She had a heart of gold–who knew?” The business slogan says it all: “We guarantee that you will come up smelling like a rose when it’s time for you to push up daisies.” Anyone interested? We have a lifetime satisfaction guarantee.